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Technology is our creation and the resulting array of physical things that are useful. There are two types of technology: Physical and metaphysical. Physical technologies are things like making a fire, doing agriculture and husbandry, and making tools and buildings...

This is a photo of me at the local old biker guy gathering a week ago. Two tables at Sir Ben’s tavern pushed together + a dozen old guys. Mostly acquaintances, some friends. Once a month. I got there via...

Or, "I sure with it would stop raining." The ancient Greeks had a useful story about a guy named Sisyphus, who forever strained pushing a large heavy ball up an inclined plane.  In our time, the famous (but little-known in...

Here’s a short-ish story about my old motard-modified Honda XR650L. I bought this bike new in 1994, intentionally planning to make it a motard. That year there was only one factory-made motard available, the very first generation KTM Duke. A...

Step One: Create a terrific product which answers a question almost nobody is asking. Something entirely new which meets a need few people are interested in meeting...

When it comes to crappy spring weather, riders living here can sing “Don’t Cry for Me Minnesota” to the melody of “Don’t Cry for Me Argentina” and really mean it. Below is a screenshot of what might be the worst-ever...

It just hit me again last night and this morning, and it keeps coming back. Essays, news, emails. Story after story, year after year. Real-time life experiences. This so-called generational ‘divide’. The young digitally-fluent generations don’t understand how to navigate...

A few 'Max Headroom'*/Mr.Subjective/Chat GPT answers to important questions (some blog posts literally write themselves ChatGPT Jan 9 Version (2023) Red text sections = Comments from Mr. Subjecive Important Question: Why should I ride a motorcycle? ChatGPT Answer: There are...

A fair number of our customers agree about one looking like a dork/Road Grimed Astronaut if riding for transportation and utility, vs. when riding primarily for sport and recreation. These two different-but-related applications have at least this in common: they both...

The First Ride... Photo: Daimler Reitwagen. Wladyslaw, CC BY-SA 2.0 DE <https://creativecommons.org/licenses/by-sa/2.0/de/deed.en>, via Wikimedia Commons. November of 1885, 17-year-old Paul Daimler went for a motorcycle ride on the first ICE engine motorcycle, the Daimler Reitwagen (built by his father, Gottlieb...

A detailed explanation of how to comfortably commute on snowy and icy roads during a Minnesota Winter. My commute here in Northern Minnesota (Duluth) is five miles each way, all on surface streets, and last winter I decided to do...

Rightly or wrongly I’ve sometimes privately felt a bit like the legendary Johnny Appleseed, in that the purpose of my life’s work turned out to be to help make ordinary useful A to B daily motorcycle and scooter use in...

This story winds around a bit. The other day my younger brother, who’s a great vintage car lover, emailed me the link below which is to a story about how, during the great depression of the 1930’s, some ingenious fellow...

VerschlimmbessernGerman verb, loose translation: To make something worse by trying to improve it. Long a favorite word of mine, thought I've never known exactly how to pronounce it or use it in any actual conversation. Two forms, verb and noun...

...Or How to Ride Through 90º+ Temps (More or Less Comfortably) A) Ride a minimally faired/windscreened bike. There are several other reasons for this (Mr. Subjective) preference than heat, but below 95°F this can be a factor. B) Wear a...

Two high-mile riders meet: Brook Dain (left) and Paul Pelland at the Aerostich store and factory in June 2022. Brook Dain and Paul Pelland. Click to view full size image. What do these guys have in common? Both Brook and...

After experiencing three days of sweltering 98º highs during the BMW Motorcyle Owners Of America’s National Rally in Springfield Missouri, I headed homeward riding up state route sixty-five. First stop, lunch in Sedalia. Temp still 98-99º. Sticky hot. By Iowa...

A famous old saying goes: “Nothing clarifies the mind like standing before a firing squad.” The last couple of years have been like that for more than a few of us. Hopefully we’re now on the far side of a...

Last year an elderly friend emailed to inform me he’d decided to finally stop riding. A few months later he emailed me again about how he was missing it more than he’d anticipated and now was looking for one of...

Introduction – Everyone knows newer motorcycles require less maintenance than older ones, and that their engineered service life is longer. Despite those advantages most of us continue to ride our less-than-new machines, and we generally love them and want them...

The least expensive and most convenient form of personal mobility is walking, followed by public transportation where available. One step up are bicycles and e-bicycles followed in ascending rank by motor scooters, small motorcycles, larger motorcycles, smaller cars, larger cars,...